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奔馳汽車高雄展廳照明設計

28652 2015-08-13T18:21:06 23 [佳作]
设计师: 羅伊真
作品类别:室内设计
奔馳汽車高雄展廳照明設計说明:

尊榮星芒,品味獨享 Premium Tri-Star, exclusive taste

 

奔馳汽車高雄展廳照明設計 Lighting Design of Mercedes-Benz Kaohsiung Showroom .

 

奔馳汽車(Mercedes-Benz)在消費者的心中,充滿魅力的光芒,象徵頂級、尊榮及成就非凡。

Mercedes-Benz is a symbol of premium, luxury and extraordinary achievements to many people, and this symbol is undoubtedly attractive to many consumers.

 

為完全滿足奔馳汽車產品線不斷拉長的新車展示空間需求,2015年於漢神巨蛋旁,成立旗艦級高雄展廳。

In order to fulfill the expanding needs of showroom for new product line, Mercedes Benz has built a brand new flagship Kaohsiung showroom near Hanshin arena in 2015.

 

以照明設計詮釋空間而增加獨特性價值,同時符合奔馳汽車2015年全球標準對照度的要求,是設計單位羅伊真照明設計事務所(IJL Lighting Design)設計規劃時,必須精雕而細琢的。

When planning the lighting design of this project, how to express space by lighting and adding the uniqueness while meeting the 2015 Mercedes-Benz global standard of illuminance for showroom is the most challenging part of the design.

 

照明設計師以「輕照明」的設計理念融合節能概念,分別以三場景模式規劃:

(一)白天營業模式:白天在自然光、人造光源交互運用下,展示車輛質感。

(二)夜晚營業模式:以冷色調妝點室內空間,表達時尚科技的流動感。

(三)深夜非營業模式:燈光展演的尺度由室內延伸至外觀,打造品牌形象。

LED節能、省電,此一光影構築的展示,使往來行經者引領佇足,成為城市光廊。

By using “Light illumination” concept to engage with energy-saving idea, we have set up three different lighting scenes: 1. Sales during the day mode: demonstrating the car by the combination of nature light and artificial light. 2. Sales during the night mode: use cool colors light decorating the interior spaces, express the hi-tech and trendy sense of movement. 3. Late night non business mode: the lighting focus changes from interior to exterior of the building, expressing the brand image of Mercedes-Benz. With the energy saving character of LED, not only can reinterpreted light and building of the showroom, but also can draws the attention of the passenger, and become a focus of the city.

 

一樓區域採連續帶狀間接光上洗,流線的速度感,從空間此端到彼端,視覺穿透玻璃,引景入室,寬敞而流暢。天花軌道上用高演色性投射光束下的展示車輛,不僅是精品,更是經典。

At first floor, we use continuous strip indirect light to wash up the wall, the flow lines express the sense of speed. Lighting pass through the glass from one side to the other, not only draws the attention, with the fluidity of the light, but also makes the space even larger. We have designed with high CRI project beam light from the rails on the celling to light up the demonstration cars, it can let focus shifts to the car itself, and also shines the beauty of the classic car.

 

二樓區域天花沖孔板,安裝線型燈,以靛藍色、凝白色相間光影律動,湛藍光河潺潺而流、波光粼粼的閃動。在照明設計師的魔法揮灑下,白晝時,突顯空間設計尺度,至夜晚,成為萬眾矚目的城市焦點,尊榮星芒,品味獨享。

At the second floor area, we set up linear light at the Celling Perforated plates, with indigo blue interweave with white color light. In the day time, it can emphasis the design of the space, and when night falls, lighting design make the showroom a shiny star of the city, and become focus of the night.

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